With the help of Google and some friends on Twitter, I’v put together a few examples and strategies for using social media tools to increase public involvement in local government and public policy. Additional suggestions and examples are always welcome.

Crowdsourcing to increase public involvement, investment, and solicit actionable ideas: http://tinyurl.com/c23bne
Leveraging a mobile / SMS [...]

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This is only a quickly compiled list, but here is a table of some of the major social media tools being used by the top US magazines as listed by their 2006 circulation:

2006 Rank
Magazine
Main Page Feed
Message Boards
Twitter
Facebook
Myspqce
Blogs
Online Community
Other Notes

1
AARP


Photo sharing, journals, video podcast

2
Reader’s Digest

√ (1700 followers)
√ (1500 fans)

Several Channels
√ Via Gather.com
Central site links and portal [...]

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Here’s a quick collection of lists of museums active in the social media space.
Museums on Twitter (click here to download the full spreadsheet):

Museums on Twitter
name
followers

brooklynmuseum
brooklynmuseum
12679

thewomensmuseum
The Women’s Museum
1451

sciencemuseum
Science Museum
1373

exploratorium
The Exploratorium
1233

gr_art_museum
GR_Art_Museum
794

knoxart
Knoxville Museum Art
728

woodenboat
Spaulding Center
664

mattressfactory
Jeffrey @ the MF
638

eastmanhouse
EastmanHouse
596

atamnh
AMNH
566

grmuseum
Grand Rapids Museum
560

24_hour_museum
24 Hour Museum
524

thefranklin
thefranklin
514

henryartgallery
Henry Art Gallery
507

rubinmuseum
Rubin Museum of Art
497

cincycac
Contemporary Arts
469

americanart
americanart
416

huntermuseum
Hunter Museum
379

asuartmuseum
Diane Wallace
349

21stcenturyabe
21stCenturyAbe
306

asianartmuseum
Asian Art Museum
291

arc_appalachia
Arc of Appalachia
208

mfsm
MFSM
168

fortsmithcvb
FortSmith CVB
136

sciencemuseummn
sciencemuseummn
108

chemheritage
chemheritage
90

edventure
EdVenture
83

cyberville
Cyberville
59

artglassmuseum
Bergstrom-Mahler Msm
39

And, compiled [...]

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The Top Twitterers’ Network

I’ve been playing around with Twitter.com’s new social graph functions in their API, and for a quick experiment pulled the network formed by all twitterers with 30,000 or more followers (the “twitterati” elite).  When I get a chance to do some more in-depth network analysis, I’ll follow up to this post, but here’s a quick [...]

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Until recently, I’ve always hand-coded my online surveys, especially those requiring survey logic or special features (snowball sampling, name-generators, etc.).  Recently, I decided to try the LimeSurvey open source survey software (formerly phpsurveyor) as it looked like it had matured sufficiently to meet most of my needs. I am basing my review on LimeSurvey 1.80 [...]

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Estimating Company Revenues

When I was doing industry research for academia (ten years ago), we would often utilize a quick rule-of-thumb for estimating the annual revenues for a company (which, unless they were traded on public exchanges, were rarely available) based upon the number of employees they had.  The rule of thumb was that for every employee, the [...]

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A few weeks ago, I spent a long day throwing together a new Twitter application, “twinfluence.com“.  In about 8-10 hours coding PHP and MySQL with the Twitter API, I launched the site in time to present it at a BarCamp.  The primary idea behind it was that simply counting followers was an insufficient way to [...]

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I see the term “case study” used frequently in PR, marketing and management research – but often it is used to describe a very informal and arbitrary descriptive narrative.  To me,  “case study” should refer to a specific research methodology for making consistent comparisons and measurements of two or more subjects, particularly when combining multiple [...]

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Miami-based Carnival Cruise Lines has been a pioneer in leveraging social media to build customer loyalty and satisfaction. I interviewed Carnival’s Senior Manager for Interactive Marketing Strategy Jordan Corderra and Social Media Strategist Stephanie Leavitt about how they built such a successful and loyal online community.
Company Profile:

Employees: 81,200
2007 Revenue: $13 Bn
2007 Revenue Growth: +10.1%
Headquarters: Miami, [...]

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When Google agreed to provide China censored search capability, it justified its action on the principle that information cannot be contained.  The implication was wherever a connection exists, people will explore and adapt their methods of communication to allow the free and unmonitored flow of information.
This week, the Greater Tampa Bay National Defense Industry Association [...]

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